Club Suntory was established as an exclusive club for bartenders by Suntory Australia to educate, entertain and reward it's members. To educate bartenders about Suntory's brands and encourage cocktail culture, they developed a range of CocktailClasses.
The brief for this project was to develop a creative look and feel for these CocktailClasses to reflect the fun, light-hearted atmosphere of these educational sessions. My solution was to create a suite of hand illustrated key visuals for each CocktailClass to look like doodles in an old school notebook. These Key Visuals were used to create a digital campaign that included EDM's, animated web banners and a micro-site to promote and manage these events.
The Key Visuals I developed were used as headers in the EDM's sent out to Club Suntory members to promote each CocktailClass.
I designed the front end and UX functionality for the micro-site which was used to manage each CocktailClass module.
Animated web banner used on the Club Suntory website.
The micro-site included online RSVP functionality that linked to the back-end database of Club Suntory members.